There're lots of things happening at the same time. The most of those are simply repetitions, but some are pure new ideas and that's what moves the planet. Think a little bit further, a little bit deeper and you'll find the most precious material to renew yourself and change the world.
Don't remain in the surface of life.
Then, there are good and bad innovation. The good ones remain, the bad ones are like a virus: perhaps it takes some days, perhaps they do some damage, but finally they are beaten.
The big difference is love. If love is the mixing all runs well.